The problem: 

Infertility is common. One in eight couples experience infertility in the U.S., outpacing diabetes and cancer. 63% of LGBTQ Millennials are considering expanding their families and may require assisted reproductive technology (ART) to do so. High-quality reproductive healthcare is critical healthcare, but it’s inequitable, expensive, and inaccessible to most. It’s no surprise that Walmart, the nation’s largest employer, heard from its associates that improved access to fertility, surrogacy, and adoption support is a priority for them and their families. Walmart set out to solve this problem for its 1.6 million associates with a fertility and family-building benefit solution that would align with the cornerstone of their strategy: 

  • the highest quality care 
  • the lowest possible price – nationalized case rates
  • equitable access to Walmart’s diverse population across the U.S. 

The solution:

Walmart named Kindbody as its Fertility Center of Excellence (COE) for family-building. Eligible Walmart associates, partners, spouses, and dependants receive $20,000 for fertility treatments, donor egg or sperm, and fertility medications. Eligible associates will also have access to reimbursement of up to $20,000 for surrogacy and adoption services. 

The COE for fertility and family-building builds on Walmart’s proven COE model, which provides benefit support and coverage for certain heart, spine and joint surgeries and cancer treatments, in partnership with some of the best healthcare providers and facilities in the country. At the heart of the COE is Walmart’s commitment to increasing access to some of the best specialists and facilities in the country to ensure its associates have the highest quality care for complex conditions.

Kindbody’s approach: 

Kindbody is the only fertility benefits provider that is in the provision of care. As the direct provider of clinical care, Kindbody is uniquely positioned to provide a seamless continuum of care, decrease cost, improve patient experience, and deliver better health outcomes. Walmart associates have access to Kindbody’s network of 32 state-of-the-art clinics nationwide, including a new clinic and in vitro fertilization (IVF) lab in Arkansas, home to Walmart headquarters. 

Kindbody delivers superior clinical outcomes, exceptional patient experience, and decreases cost through:

  • A broad spectrum of care in modalities to serve associates when and where they need it through virtual appointments, Kindbody signature clinics, and at-home testing.
  • Proprietary technology that combines online scheduling for virtual and in-person appointments and a patient portal and electronic medical record (EMR) for increased standardization of care. 
  • A national bundled payment model that aligns incentives and provides equitable benefits to Walmart’s diverse workforce, resulting in more than 20-30%+ cost savings. 
  • State-of-art clinics and IVF labs, veteran clinical leadership, and industry-leading success rates including pregnancy rates per IVF transfer that are 30% higher than the national average and a 98% single embryo transfer rate.
  • A delightful patient experience with a net promoter score (NPS) that is consistently 88 or higher.

Fertility and family-building benefits that go beyond a navigation platform. Kindbody provides associates with clinical visits in the comfort of their homes, no matter where they are, profoundly impacting the life of associates and their families.

Kindbody is a new generation of women's health and fertility care. Providing you with the information you need to take control of your health and make the decisions that are right for you. We’re a community of healthcare providers, fertility specialists, and women who get it. We’re on a mission to democratize and de-stigmatize women’s health and fertility care, making it accessible, intuitive, and empowering.