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The State of Women & Fertility Healthcare
© 2024 Kindbody
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Overview
Chances are that you, or someone you know, have been touched by infertility. Infertility is common, affecting one in six people worldwide, which is why more and more people seek assisted reproductive technology (ART) like in vitro fertilization (IVF) to start or grow their family. Conversations about infertility, once considered deeply personal and even stigmatized, have taken center stage this election season. Two years ago, the overturning of Roe v. Wade reignited a national dialogue about reproductive healthcare. Recent state rulings, such as Alabama’s Supreme Court decision recognizing embryos as legal persons, fueled the conversation and launched IVF into the national spotlight. IVF has emerged as a heated topic of political debate on both sides of the aisle and in the broader conversation around women’s health.
We partnered with theSkimm's in-house research agency SKM Insights to survey people about how access to reproductive healthcare like IVF influences their perspectives, concerns, and decisions on fertility healthcare in the lead-up to the 2024 presidential election, and how these views might impact their voting decisions. What we discovered is that while the political stakes are high, the personal stakes for women are even higher and may have a cascading impact on many areas of their lives.
Highlights
As detailed in this report, the findings from our 2024 State of Women and Fertility Healthcare survey uncover the key priorities, emotions, and concerns of women leading up to the 2024 presidential election. Our aim with this report is to amplify women’s voices with tangible data and stories to present to employers, industry leaders, and our community.
Will a candidate’s stance on reproductive healthcare impact how you vote?
Reproductive healthcare is a key election issue and will influence how women vote.
Reproductive healthcare access is a pivotal issue for voters in the 2024 election and will influence how women show up at the ballot box this November. Our survey finds that 92% of respondents consider reproductive healthcare a significant or top priority, with 75% stating a candidate's stance would influence their vote. Access and affordability are key with a clear majority of 83% favoring candidates who support unrestricted access and increased funding for IVF, and 23% of respondents prioritizing candidates who will make reproductive healthcare more affordable.
How important an issue is reproductive healthcare in this election?
